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9月5日 My take on Entrepreneurship and the Galleria experienceLast Friday I happened to attend, what I would call, an advertising campaign for a recent venture launched by two women entrepreneurs, one an alumnus of IIM-Cal and other a teacher with over 18 years of experience. The event was hosted by Oxford Bookstore at the Cha Bar at Leela Galleria. I wanted to check out the event partly because of my growing interest in entrepreneurship and partly because of my recent & wise decision to not stay at work on late Friday evenings stuck to the computer. Moreover I wanted to catch up with my professor who happens to be the official advisor to the promoters and this was obviously a nice chance to network and have another take on the whole entrepreneur thing.
So as always, I reached the place 15 minutes ahead of time in spite of the Bangalore peak hour traffic and again as always I was the only one at the Cha Bar on time along with the promoters. Being early to an event like this always has its own advantages. You get to talk to the important people around and make an ‘impression’. The fact that I didn’t make use of the opportunity is a different issue. However I did try and do some social service distributing pamphlets to the gathering while the technical glitches related to the projector and the laptop were being solved. The campaign was a technical presentation on the service followed by a demo. It started off one hour late as per the IST (Indian Stretchable Time) and lasted for an hour. I am not going to disclose the details of the service in this post as I am not expected to do so. But however what struck me was the simplicity of the idea and the belief the promoters had on their idea. Their idea or service tries to address a hidden need which most of the school going children and their parents currently have. The venture uses an existing technology backbone and an existing concept to deliver a service. What impressed me was the passion with which these two women have carried forward their idea from conceptualization to implementation stage and the conviction with which they presented their service to naïve audience.
That in a way summed up what I have always felt entrepreneurship was all about. It is about having ‘an unshakeable belief in oneself/one’s idea and an intense desire to see it through all odds’. It is just about conviction and passion. This definitely didn’t dawn on me on that Friday evening. It only accentuated what I had realized during my interactions with some almost-seasoned, some amateur and some wanna be women entrepreneurs in the last few months, thanks to IIM-Bangalore. During all those interactions, case studies discussions and business plan presentations, a successful entrepreneur clearly came across as a person with conviction and passion. I lacked both during the presentation and hence lost the game… 评论 (2)
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